Tourism concept for the Berlin district of Lichtenberg
District Office Lichtenberg of Berlin – in consortium with Leo-Impact Consulting GmbH
Germany
09/2022 - 06/2023
Client type:
Destinations, Tourism policy
Service type:
Baseline Research and Analysis, Strategy and Planning

Services provided:

  • Carrying out a comprehensive status quo analysis of tourism in the district of Lichtenberg (secondary survey, online survey of stakeholders, stakeholder and focus group interviews)
  • Process-oriented development of a tourism concept including vision, strategic goals, target groups, guidelines and fields of action with close participation of tourism stakeholders
  • Development of a practice-oriented action and implementation plan with time schedule, priorities and definition of responsibilities
  • Elaboration of 63 measures of different dimensions in 11 different fields of action

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