Tourist product development along the colonial and volcanic route
Lux-Development S.A. (LuxDev)
Nicaragua
02/2015 - 05/2016
Client type:
Destinations
Service type:
Strategy and Planning

Services provided:

  • Adjustment of an existing guide to the methodological approach in tourist product development
  • Analysis of the Nicaraguan tourism market for marketing the colonial and volcanic route
  • process-oriented support in the development of new or improvement of existing tourism products along the colonial and volcanic route
  • Development and implementation of a training program for tourist product development
  • Participative development of a marketing strategy for tourism products along the colonial and volcanic route

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