Development of training manuals on product development and social media marketing for small business owners from the areas of tourism and handicrafts
Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH
Malawi
02/2019 - 05/2019
Client type:
Destinations, Development cooperation
Service type:
Training and Qualification

Services provided:

  • Conceptual accompaniment of a pilot workshop for the owners of accommodation companies on the subject of destination marketing with a focus on social media marketing-conceptual accompaniment of a pilot workshop for artisans on the subject of product diversification and raising quality standards, conveying basic business knowledge and social media marketing strategy work From two target group-specific training manuals based on the pilot workshops for the comprehensive training of small business owners by local trainers

mascontour GmbH

Office for Asia and the Pacific

Office for East Africa

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