Analysis of the Sales Potential of European Tourism Fairs and Events for the Middle and Lower Danube Region
Country Serbia
Customer Danube Competence Center (DCC)
Duration 09/2012 - 11/2012
SERVICE AREA
- Baseline Research & Analysis
- Evaluation & Monitoring
SERVICES
- Development of the research design as well as a criteria catalogue for the evaluation of European tourism fairs and events
- Comprehensive desk research on European tourism fairs and events
- Ranking of European tourism fairs and events regarding their sales potential and strategic recommendations for future trade fair appearances