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Contribution of Luxury Hotels to Poverty Alleviation - Socio-Economic Impact Analysis (Jumeirah Group Case Study)

81 R Dubai GIZ Foto

Country United Arab Emirates
Customer Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH (then GTZ)
Duration 10/2007 - 12/2007


  • Baseline Research & Analysis



  • Development of the research design including questionnaires
  • Comprehensive data collection at several hotels of the Jumeirah Group regarding their contributions to local and national added value (wages, purchases, sale of excursions etc.)
  • Personal interviews with hotel employees on working conditions and consumer behaviour
  • Personal interviews with suppliers about their supply chains
  • Evaluation of the collected data
  • Summary of the core results including strategic recommendations for action to improve the contribution of the hotels investigated to poverty reduction


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