Contribution of Luxury Hotels to Poverty Alleviation - Socio-Economic Impact Analysis (Jumeirah Group Case Study)
Country United Arab Emirates
Customer Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH (then GTZ)
Duration 10/2007 - 12/2007
SERVICE AREA
- Baseline Research & Analysis
SERVICES
- Development of the research design including questionnaires
- Comprehensive data collection at several hotels of the Jumeirah Group regarding their contributions to local and national added value (wages, purchases, sale of excursions etc.)
- Personal interviews with hotel employees on working conditions and consumer behaviour
- Personal interviews with suppliers about their supply chains
- Evaluation of the collected data
- Summary of the core results including strategic recommendations for action to improve the contribution of the hotels investigated to poverty reduction