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Piloting regional destination management organisations in the Albania regions of Vlora, Shkodra and Diber


Customer Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH (in consortium with Swisscontact)
Duration 10/2020 - 03/2022

Service Area

  • Baseline Studies & Analysis
  • Education & Training
  • Governance & Management



  • Designing a pilot approach to set up a regional DMO in close consultations with the relevant stakeholders
  • Elaboration of an inception report specifying in detail a DMO pilot project design for Vlora and Shkodra (roadmap with tasks and work activities, methodology and instruments, a timeline of activities incl. milestones for the delivery of specific outputs, as well as an approach towards monitoring the implementation of the pilots)
  • Implementation of the DMO roadmap with the core group of stakeholders taking responsibility for the DMO (continuous stakeholder consultation and involvement) in Vlora and Shkodra
  • Working Group sessions to design eco-standards for CBT providers
  • Implementation of a capacity building programme for local stakeholders on the establishment of a DMO
  • Assisting a local NGO in their implementation of a DMO pilot in Diber through coaching and information exchange
  • Organisation of three regional knowledge exchange trips and an international study trip in Eastern Europe for stakeholders of Albanian DMOs
  • Facilitating the participation of the three regions in the ITB Berlin
  • Organisation of a national workshop on DMO establishment
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