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Sustainable Rural Tourism Development in Albania


Country Albania
Customer Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ)
Duration 10/2019 - 10/2022

Service Area

  • Baseline Research & Analysis
  • Strategy & Planning
  • Marketing & PR
  • Education & Training



  • Implementation of a Participatory Rapid Destination Appraisal (PRDA) in three regions (Vlora, Dibra, Shkodra) including strategic recommendations for sustainable tourism development
  • Development of a strategic concept for the development of tourism products in rural areas
  • Development of a concept for further training in tourism for local stakeholders in the three regions and for employees of the National Tourism Agency (NTA)
  • Preparation and implementation of training programmes with a focus on destination marketing and international trade fair attendance
  • Strategic and organisational support for the National Tourism Agency (NTA) in the implementation of international trade fair presentations


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