Sustainability analyses, studies and reports on tourism
Statistical data evaluation and calculation of the economic factor
Analysis
Situation and site analyses
Potential and competitor analyses
Trend analyses
Socio-economic impact analyses
Value chain analyses
Image analyses
Strategy & Planning
Strategy
Feasibility studies
Sustainable tourism strategies and master plans
Mission Statement Development
Product development and diversification strategies
Planning
Development of instruments for sustainable tourism development
Formulation of applications for subsidies and support in the acquisition of subsidies
Marketing & Public Relations
Marketing
Tourism marketing and branding strategies
Online marketing, social media support and development of web presences
Conception, organization and realization of trade fair appearances
B2B and B2C marketing activities
Public Relations
PR representation for destinations
PR strategies and campaign development
PR and media work
Training & Qualification
Training
Conceptual consulting for the development of hotel and tourism schools
Development of curricula for tourism apprenticeship professions
Qualification
Conception, instructional design and implementation of digital training programs for further education in tourism (blended learning, e-learning, micro learning)
Conception, instructional design and implementation of analogue training programs for tourism further education (attendance seminars, workshops, in-house training, summer schools, excursions)
Governance & Management
Governance
Destination management strategies, change management and organizational consulting
Development and introduction of management tools for sustainable tourism development
Development and introduction of sustainability and quality standards
Consulting on the introduction of sustainability certificates
Management
Development of (informal) decentralized cooperation structures, clusters and networks
Development and professionalisation of destination management organisations (DMO)
Crisis management and communication
Evaluation & Monitoring
Evaluation
Preparation for the evaluation to obtain sustainability certificates
Program and project evaluation according to recognized standards (e.g. DAC Standards, Capacity Works)
Development of (sustainability) criteria and indicator sets
Monitoring
Process and impact monitoring
Development of evaluation and monitoring systems
Process & Implementation Support
Process Suppor
Conception and moderation of stakeholder processes
Supervision, coaching and mentoring for the implementation of measures for sustainable tourism development
Implementation Support
Project management and implementation
Conception, organization, implementation and moderation of professional events and conferences
